ZIGGYFEST is the creation of Prue Freeman and Tom Onions, founders of the Daisy Green Collection, who were inspired to celebrate Bowie’s legacy by returning to where his rise to stardom began — Heddon Street.

Tom Onions comments: “We wanted to tell the story of the Bowie that we see. An incredible man who found inspiration everywhere. Someone who was not an overnight success and saw beauty in challenging preconceptions through music, art and humour. We want to tell the story of all the brilliant people who were part of his journey, adding their stardust.”

Onions continues, “That journey never stopped – he was curious and creative to the end and throughout he inspired so many – from the Blitz Kids to the New Romantics to electro music. And most importantly a Londoner, who should be celebrated by Londoners in London. We hope that ZIGGYFEST captures this and raises lots of money for Sarabande – a charity for creatives. The opening of the David Bowie Centre in Stratford is an important next step in his legacy and will no doubt be a source of inspiration to many – so well worth celebrating.”

For over a decade the Daisy Green Collection has built a valued relationship with London’s art community, working with artists including Sir Peter Blake, Lucy Sparrow, Oli Epp and Chris Levine among many others. Merging art and hospitality across the group’s 18 locations has allowed guests the rare ability to engage and be immersed with the art which is so often reserved for museums or private collections.